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Title: How to improve the university-industry collaboration in Taiwan’s animation industry? Academic vs. industrial perspectives
Author(s): Lai, Ivan Ka Wai 
Author(s): Lu, T.-W.
Issue Date: 2016
Publisher: Routledge
Journal: Technology Analysis & Strategic Management 
Volume: 28
Issue: 6
Start page: 717
End page: 732
This study demonstrates the use of importance–performance analysis (IPA) to prioritise the motivators that can facilitate university–industry collaboration in the animation industry in Taiwan. This study confirms that financial supports and education are still major reasons for academia to participate in the university–industry collaboration. Reducing costs and obtaining human training are the reasons for animation firms to join the university–industry collaboration. However, by comparing the results of IPA for academia and industry, this study recommends four common interest motivators from both academic and industrial perspectives and where efforts should be concentrated. Research facilities, external competencies, talents, and innovation capacity are very important for the animation industry of Taiwan.
DOI: 10.1080/09537325.2016.1141404
CIHE Affiliated Publication: Yes
Appears in Collections:BHM Publication

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