Please use this identifier to cite or link to this item:
https://repository.cihe.edu.hk/jspui/handle/cihe/421
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Wong, Anthony Tik Tsuen | en_US |
dc.date.accessioned | 2021-03-26T09:20:56Z | - |
dc.date.available | 2021-03-26T09:20:56Z | - |
dc.date.issued | 2017 | - |
dc.identifier.uri | https://repository.cihe.edu.hk/jspui/handle/cihe/421 | - |
dc.description.abstract | This research studies the determinants affecting repurchasing behaviors of early adulthood in Hong Kong towards online shopping. The research model is based on the previous literatures. There are five variables proposed. The independent variables include trust, satisfaction, and perceived ease of use whilst the dependent variable is repurchase intention. Then finally, there is a moderating variable, habit between satisfaction and repurchase intention. Questionnaire is adopted to be the research method. Questionnaires were distributed at the common shopping areas. As the result, this research assessed the repurchase intention of early adulthood in Hong Kong towards online shopping are related to trust, satisfaction and perceived ease of use. However, it is interested that relationship between trust and repurchase intention is resulting in negative effect. | en_US |
dc.language.iso | en | en_US |
dc.publisher | I.K. Press | en_US |
dc.relation.ispartof | Journal of Global Economics, Management and Business Research | en_US |
dc.title | Determinants affecting repurchasing behaviors towards online shopping in Hong Kong | en_US |
dc.type | journal article | en_US |
dc.contributor.affiliation | Rita Tong Liu School of Business and Hospitality Management | en_US |
dc.relation.issn | 2454-2504 | en_US |
dc.description.volume | 8 | en_US |
dc.description.issue | 4 | en_US |
dc.description.startpage | 193 | en_US |
dc.description.endpage | 203 | en_US |
dc.cihe.affiliated | Yes | - |
item.languageiso639-1 | en | - |
item.fulltext | No Fulltext | - |
item.openairetype | journal article | - |
item.grantfulltext | none | - |
item.openairecristype | http://purl.org/coar/resource_type/c_6501 | - |
item.cerifentitytype | Publications | - |
crisitem.author.dept | Yam Pak Charitable Foundation School of Computing and Information Sciences | - |
Appears in Collections: | BHM Publication |
Google ScholarTM
Check
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.